Since 2010, Pack & Pitch has supported emerging directors and producers in preparing their projects for the marketplace. Participants learn how to analyse and prepare their projects for effective written and oral presentation. Talents are mentored in groups and one-on-one sessions by pitching trainers, who instruct them in the creation of one-pagers and the analysis of their projects, and provide insight into the all-important subjects of how to pitch, and to whom. Over the course of several days of intensive sessions, Talents prepare written and recorded oral presentations of their projects, which they pitch at the end of the programme to a jury and an audience made up of their peers and industry professionals. The Talent who makes the most successful pitch is invited to participate at next year’s edition of CineLink Industry Days as an observer.